07/09/2018 Arch Apprentices Twickenham TW1 3SP

Digital Marketing Apprentice at Haymarket in Twickenham

  • Sector: business admin law, creative digital media
  • Location: Twickenham
  • Salary: 15.000
Digital Marketing Apprentice at Haymarket in Twickenham

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As part of our next intake of apprentices starting in August we are now looking for a Digital Marketing Assistant join our Automotive team.

Haymarket’s Skills Academy is now in its fifth year, providing unparalleled opportunities in media. Our award-winning apprenticeships are a fantastic way to gain industry experience whilst also receiving an accredited qualification.

As part of our next intake of apprentices starting in August we are now looking for a Digital Marketing Assistant join our Automotive team.

Haymarket Media Group is one of the world’s leading international specialist media, tech and information companies.

Haymarket operates more than 70 market-leading brands created by world-class experts in locations in the UK, the US, Hong Kong, Singapore, India and Germany. Our brands connect millions of highly engaged people across digital, mobile, print and live media.

We are a company who are defined by our values and we are committed to supporting all our people to develop themselves and achieve their potential.

The Role & team
The Marketing Assistant will work as part of a team responsible for creating marketing strategies & plans that will enable us to grow audience and revenue across the various marketing channels and meet key success metrics for the Automotive division. This role will give the opportunity to be exposed to the full marketing funnel from acquisition to retention.

What you will learn…
Events

Support the Live Events Marketing Manager to delivering flagship events to cement our market leading position within the automotive industry.
Manage digital marketing campaigns (including updating of databases and research) that drive audience engagement around events i.e. create email marketing programmes & social media outreach to attract awards entrants & attendees.
Work with editorial, product management and commercial teams to develop and manage sponsorship activation across all live events.
Brief and work with designers to create event-related marketing collateral
Create and send post-event surveys
Assist with email & social media campaigns for event sales
Update event websites
Liaise with ad operations teams to book sponsors online advertising and report on delivery
Help with subscriber communications including weekly email newsletters and ad-hoc competitions
B2B marketing

Working closely with commercial teams ensuring commercial objectives are met by providing them with appropriate tools, materials and presentations
Update B2B dealer website
Book ad space in trade mags
Help plan & organise exhibition stands at industry events
Performance/paid marketing

Support paid marketing activity (PPC, Social Media, Display) whilst learning and gaining hands-on experience using Google AdWords, Bing, Facebook Ads Manager, Photoshop, Google Analytics, WordPress and other digital platforms.
Assist in the analysis and creation of marketing reports and insights.
Produce Ad copy/creative for our paid marketing campaigns across several channels (Facebook, Instagram, Display)
Liaise with affiliate’s invoicing and payments.
Housekeeping reports, invoices, and digital admin documents.
SEO

Assist with producing daily keyword reports and highlighting any fluctuations
Help audit metadata, HTML title tags; and meta descriptions
Assist with following-up on websites that have unlinked mentions of What Car?
Provide general support to the SEO team
CRM

Assisting with the production of email newsletters
Supporting the marketing team with organisation and staffing of events
Assisting with moderation of the PistonHeads forums and handling website feedback
Developing new ideas to expand the PistonHeads merchandise range
Reporting & measuring

Contribute to central marketing reporting – pulling together performance data and assessing against goals – providing positive return on investment through KPI’s and performance metrics.
Insight

Work with Marketing director head of Insight to monitor competitor activity
Working with Insight manager on audience research programmes
Seek out new marketing opportunities that fit with the brand and maximising all opportunities for growth.

Who you are

Have a passion for digital marketing
Enthusiasm for our brands and a passion for cars
Have strong analytical and problem-solving skills
Able to work alone, using own initiative
Ability to work with a wide range of people
Good communication skills – written and verbal
Excellent organisational skills and a methodical approach to your work
An understanding and some level of competence in Adobe Photoshop
Experience with HTML coding
5 GCSE’s, at grades A*-C/9-4 or equivalent, including English and Maths at a C/4 Grade
2 A Levels

Other things to know…

We are based in Twickenham, which is a quick 20 minutes from central London, and easy access from Surrey.
The Apprenticeship Scheme is based on a Fixed Term Contract and is 15 months long.
You get to Earn as you Learn! – We offer a competitive starting salary of £15,000pa. The apprenticeship qualification is covered and paid for by Haymarket as part of the Apprenticeship Levy scheme.
You will attend regular sessions with your apprenticeship provider, to assist you in gaining your qualification. The apprenticeship training accounts to around 20% of your working time.

In addition to the Apprenticeship Qualifications, you will also have the opportunity to attend Haymarket’s in-house, specialist training sessions to aid you further in your role.

At the end of the apprenticeship, our Skills Academy team will assist you with careers advice, CV writing, and Interview Skills.

We work a 35 hour, full-time week, with the option of Flexible Working hours and support a friendly, creative and collaborative culture, reflected in our open-plan working environment.

Benefits include 25 days Holiday, rising by 1 day per year up to 30 days, Pension,, Life Assurance, Health Cash Plan/Private Medical Insurance, plus voluntary benefits such as Ride to Work, Season ticket loans, Gym and Health lifestyle rewards and discounts on the high street.

Salaries: £15000.

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